Riding high on a record-smashing Season 2, the Indian Street Premier League (ISPL) has added more muscle to its star-studded lineup by announcing Bollywood megastar Salman Khan as the owner of its newest team from New Delhi.
With a viewership reach of over 28 million on television and a 47% growth compared to its debut season, ISPL has fast become India’s most exciting T10 tennis-ball cricket league, blending high-energy cricket with vibrant entertainment.
A Power-Packed Addition
The inclusion of a New Delhi franchise and an iconic celebrity owner in Salman Khan is seen as a major boost to ISPL’s expanding footprint.
“Cricket is a heartbeat that echoes through every street in India. ISPL is a celebration of that spirit, and I’m excited to join this journey to empower grassroots talent and bring fans closer to the action,” said Salman Khan.
Celebrity-Powered Ownership
Salman Khan joins an illustrious list of ISPL team owners, including:
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Amitabh Bachchan – Majhi Mumbai (Season 2 Champions)
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Akshay Kumar – Srinagar Ke Veer
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Ram Charan – Falcon Risers Hyderabad
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Suriya – Chennai Singams
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Hrithik Roshan – Bangalore Strikers
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Saif Ali Khan & Kareena Kapoor Khan – Tiigers of Kolkata
The league has promised to unveil another new franchise from Ahmedabad, with another big celebrity owner to be revealed soon.
Season 2 Breaks Records
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28M+ TV viewers (BARC data)
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47.4M digital video views
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43% women viewership on TV
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66% digital audience under 29 years
These numbers underscore ISPL’s appeal across genders, age groups, and regions, making it not just a sports event, but a cultural phenomenon.
ISPL’s Mission: From Streets to Stadiums
Backed by a core committee including:
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Bharat Ratna Sachin Tendulkar
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Ashish Shelar, Asian Cricket Council & Cabinet Minister
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Minal Amol Kale
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Suraj Samat, League Commissioner
The league’s mission is clear: to transform local street cricket talent into professional athletes.
“The love from fans across India energizes our players and drives our mission,” said Sachin Tendulkar.
“With 4.2 million player registrations and counting, ISPL Season 3 is shaping up to be our most ambitious yet,” added Minal Amol Kale.
Real Stories, Real Dreams
ISPL’s unique format has already paved the way for players like:
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Abhishek Dalhor, now a net bowler for Kolkata Knight Riders
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Sagar Ali, Ketan Mhatre, Rajat Mundhe, Fardeen Kazi, and Jagannath Sarkar—rising stars from the street to the spotlight
What’s Next for ISPL Season 3
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New Teams: New Delhi confirmed, Ahmedabad next
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Talent Trials: Across 101 cities in India
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Registrations: Over 4.2 million players already signed up
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Official Website: https://ispl-t10.com/